Store Clusters
CVS Cluster Navigator
Convenience-specific planogram overlays with mission-based adjacencies for urban versus roadside stores.
- Timeline
- 5–7 weeks
- Format
- Remote-first with selective store walks
- Indicative fee
- KRW 12,800,000 (informational, not a checkout price)
Brief
Convenience formats compress space aggressively; this service produces two overlay sets (urban core vs. roadside) on top of your national CVS skeleton. Includes chiller door rhythm, impulse strips, and tobacco-adjacent rules where applicable.
What arrives in the pack
- Mission tagging for each shelf strip
- Overlay CAD with colour-coded deltas
- Chiller door parity checks
- Impulse ladder tuned to daypart sales
- Regulatory note pack for restricted categories
- Training one-pager for franchisees
- Post-install photo rubric
Outcomes we design toward
- Readable overlays franchise teams can execute
- Clear separation of national vs. local decisions
- Reduced planogram bounce-backs from auditors
Responsible partner
Sora Kim
Shelf planner specialising in small-footprint formats and franchise compliance.
Clarifications
Do you cover tobacco and alcohol? ⌄
We document regional restrictions; legal sign-off remains with your counsel.
Franchise variance? ⌄
We flag where franchisees may deviate and what must stay fixed for brand integrity.
What is excluded? ⌄
Equipment procurement and fixture moves sit outside this engagement.
Notes from teams
“Roadside overlay matched how our fridges actually open—small detail, big argument saver.”
“Wish we had budgeted more time for franchise Q&A; otherwise the pack was tight.”